The following contains the tentative list of the most watched television interviews on American and British television, with the corresponding average viewership on the network it aired and the year of such broadcast.
Almost all of the most watched TV interviews are from the United States, except one from BBC One.
Source: Nielsen, Wikipedia
Over the past 10 years, the Times has pivoted its strategy to focus on attracting more consumer revenue via subscriptions.
The Times' annual subscription revenues finally surpassed its advertising revenues 10 years ago in 2012.
Since then, the delta between its two businesses has gotten bigger as its digital subscription business has taken off and its print advertising business has shrunk.
Now that it's reached a critical mass of subscribers outside of news, it sees an opportunity to build more ad products that cater to those users.
Source: New York Times, SEC 10-K annual reports
The New York Times has seen subscription revenue soar from 2016 to 2021, with digital making up a little over half of overall revenue.
In June 2022, the Times announced its plans to reach 15 million subscribers by the end of 2027, after surpassing 10 million subscribers a few months earlier in February.
Recent acquisitions include The Athletic, a digital sports publisher, for $550 million and Wordle, the trivia game, for an estimated $1 million.
#news #journalism
Source: New York Times
